The series debuted as a summer replacement series after CBS executives tired with feuding with the Smothers Brothers over their controversial topical humor and choice of guest stars, cancelled The Smothers Brothers Comedy Hour. Quickly picked up for the 1969-70 television season, Hee Haw was a top 20 hit. However, as part of CBS's rural purge of popular small-town set series such as Green Acres, the thriving country variety series was terminated in the Summer of 1971.
All was not lost for Hee Haw. Thanks to the new Prime Time Access Rule (PTAR), the FCC declared that the major networks had too much control of their affiliates programming time. This opened up more free hours in need of programming, in particularly, on the weekends. PTAR resulted in a golden opportunity for Hee Haw to go into syndication.
While still airing on CBS, a number of licensed products were produced bearing the logo for Hee Haw nailed together as wooden planks as well as the show's animated mascot, an overalls wearing donkey, including T-shirts, patches and shot glasses. Images of Hee Haw's breakout stars, hosts Roy Clark and Buck Owens soon graced products such as lunch boxes and of course country music albums.
In 1970, Charlton Comics signed a licensing deal with CBS entertainment to produce a comic book series based on popular characters from the show. Along with Owens and Clark, performers Grandpa Jones, Lulu Roman, Gordie Tapp and Junior Samples were featured. They were joined by the show's second most popular mascot, the sad-eyed hound dog, Kingfish.
All 7 issues of the series were written and drawn by Frank Roberge. His facial likenesses of the stars were spot on. However, their bodies as well as the full image of the supporting characters who were not based on real persons were cartoony to the likes of Mort Walker's Beetle Bailey, a comic strip Roberge assisted on in the 1950s.
With exception of a 2-page spread at the center of the comic, based on the Cornfield segment where cast members told jokes and one-liners, none of the stories followed the format of the show. Adventures in the first issue include Roy and Kingfish starting a music group together, Gordie trying to learn the secret of Grandpa's success at fishing and Junior entering Kingfish in a dog show. There's a couple of one-page gags, along with an article about the career of Buck Owens as well as a coloring page of the co-host.
While the comic book didn't last a full year, Charlton also produced a quarterly magazine devoted to the series. It featured full color photos, interviews, a joke page and sheet music to popular songs performed on the air. The magazine ran from 1970-74 for 14 issues.
Going back to the opening statement about Hee Haw not being affiliated originally with The Grand Ole Opry. In 1981, Gaylord Entertainment, the production company of The Opry, acquired Yongestreet Productions, officially absorbing Hee Haw into The Grand Ole Opry family. Gaylord Entertainment quickly created a Hee Haw themed variety show that ran in Branson, Missouri and eventually moved taping of Hee Haw to the home of The Opry, Ryman Auditorium. In 1992, Hee Haw stopped production of new episodes. For the 25th anniversary of the show, classic clips were repackaged with segments hosted by Clark as Hee Haw Silver. Despite a slight uptick in ratings with the clip shows, popularity in variety series were at an all-time low and Hee Haw was eventually cancelled altogether in June 1993.
Completing this review completes Task #5 (A Comic Book Based on a Live Action TV Show) of the 2025 Comic Book and Graphic Novel Reading Challenge.
Worth Consuming!
Rating: 7 out of 10 stars.